My story
Thirty years of design, one studio.
Design was never just a job for me. I started with logos and websites in 1996, opened Dinsmore Graphics in 1999, and kept the studio running while I took on bigger rooms: creative director for a multi-company corporation, then six years in live streaming, where I co-founded Mixxture, built the front end of Azubu's 4K, 60fps player and co-founded Promethean TV, Start-up of the Year at the IABM BaM Awards.
Those years taught me to think like a designer and build like an engineer. I hand-coded HTML, CSS and JavaScript for decades, I've built on WordPress for more than 11 years and Elementor for five, and I set up Shopify stores. When no plugin can do the job, I build the tool: a car wrap visualizer, a custom Instagram feed, branded form emails.
Most of my work comes from people who already know me. Many clients have been with me for more than two decades, and the studio has always grown through referrals and repeat business. One salon is on its third website with me, and I've hosted their sites for 20 years.
Today I help small and growing businesses look established and get found: web design, logo design, SEO and AI search, Shopify stores, video and motion, and hosting. AI tools now carry the planning, tracking and reporting, so more of your hours go into the craft and your project moves faster.
- 1996
First logos and websites
Three years of design work, done for free while learning the craft and building a portfolio.
- May 1999 to current
Dinsmore Graphics
My entrepreneurial spirit takes flight, starting my journey as a sole proprietor of a small business.
- 2008
Pro City Corporation
Creative director for a multi-company corporation and all four of its brands.
- 2012
Mixxture
Co-founder and creative director of an early live-streaming platform for DJs and entertainers.
- 2015
Azubu
Senior front-end engineer on the media player of the first live-streaming platform to reach 4K at 60fps.
- 2017
Promethean TV
Co-founder of an award-winning international startup that built live-streaming tools.
- 11+ years
A decade of WordPress
More than 11 years building on WordPress, on top of decades of hand-coded HTML, CSS and JavaScript.
- Today
30 years and counting
After three decades of creating, I am more excited and driven in my craft than ever.
Updated workflow for modern production, integrating AI tools for project planning, management, tracking and reporting, allowing us to provide lower rates and faster turnarounds.
Deployed this new DG website.
What will we create next?