SEO
Search engine optimization
Your pages rank in Google's results.
What we doTitles, pages, images, speed and the search data behind them.
- Google Search
- Bing
SEO & AI Search
SEO and AI search optimization for small businesses.
The best position for your website on Google and AI search.
We research, review and fix everything that shapes how search engines, answer engines and AI tools like ChatGPT find, understand and recommend your small business: your website, your Google Business Profile, Yelp and social media, so they all tell the same story. AI-assisted for speed and thoroughness, with every change checked by a person and approved by you.
Where your business shows up
Google results
SEO
Answer box
AEO
AI Overviews
AEO
Maps
Local
ChatGPT
AI
Perplexity
AI
Siri & Alexa
Voice
Three ways customers find you
What is SEO and AI search optimization?
It's the work that gets your business ranked, answered and recommended. People find businesses three ways now: in Google's results, in direct answers, and in AI recommendations. Each one builds on the one before it, and we work on all three at once.
AEO
Answer engine optimization
Your site gives the direct answer to the question.
What we doQuestions as headings, answers first, FAQs and question-and-answer data.
- Answer box
- AI Overviews
- Siri & Alexa
AI recommendations
Sometimes called GEO, generative engine optimization
AI tools name your business when they answer.
What we doConsistent profiles, trustworthy facts and real proof they can check.
- ChatGPT
- Perplexity
- Copilot
Proof
What do AI tools say about our clients?
Real AI answers, naming real clients. We asked ChatGPT the questions our clients' customers ask. These are the answers, captured on a phone with the date and the exact question.
ChatGPT #1 pick
California RV Glass
Asked"Number one RV glass replacement shop in Carmichael"
"My first choice is California RV Glass in Carmichael, California", then listed as #1.
Captured Oct 26, 2026 on ChatGPT
ChatGPT #1 pick
Salon Bravissimo
Asked"Best salon in Sacramento"
"My top salon picks in Sacramento": #1, tagged "Best full-service option".
Captured Oct 22, 2026 on ChatGPT
ChatGPT #1 pick
Hair By Behnaz
Asked"Best bob haircut in Sacramento"
"My top recommendation is Hair By Behnaz", marked "Top pick".
Captured Oct 23, 2026 on ChatGPT
ChatGPT top choice
Visible Auto Lab
Asked"Best starlight headliner in Charlotte"
Listed among the top starlight headliner installers in Charlotte, with its 5.0 rating.
Captured Oct 23, 2026 on ChatGPT
How we work
Who does the work?
AI-assisted, senior-led. We are open about it: AI tools, including Claude, do the heavy, repetitive work, and that is what makes this level of detail possible at an hourly rate. Anthony, building websites since 1996, sets the plan and checks every change, and nothing goes live without your approval.
1 · The tools, including Claude
Do the heavy lifting.
- Review every page, not a sample
- Draft a title, alt text and description for every image
- Build the search data for every service and location
- Check what AI tools say about you, question by question
2 · A person, then you
Reviewed and approved.
- Every change checked by Anthony, building websites since 1996
- Nothing changes on your site without your OK
- You talk to the person doing the work
3 · On your site
Live, and on your report.
- Page titles and descriptionsLive
- 135 images describedLive
- Search data for 3 locationsLive
For Salon Bravissimo, all 135 images got new titles, alt text and descriptions in a single day.
The process
How does the process work?
Five steps, start to finish: research, a full review, a plan you approve, the fixes, and measuring what changed.
- 01
Research
What your customers search for, what Google and AI tools show for those searches today, and who you are up against.
- 02
Full review
Every page, image and setting on your site, plus your Google Business Profile, Yelp and social pages, checked against the list below.
- 03
Plan
A numbered list of fixes in order of impact, plus what to change on each profile so everything matches. You approve each one by its number.
- 04
Fix
We do the approved work ourselves and check every change before it goes live.
- 05
Measure
Rankings, AI answers and traffic, re-checked over time, with every hour on your live report.
Beyond your website
Why do your listings need to match?
One business, one story, everywhere. Google and AI tools compare what your website, Google Business Profile, Yelp and social pages say about you. When they all agree, it's easier for them to trust and recommend you. So we review every profile, not just your site, and bring them into line.
Your websiteThe source of truth
- Google Business ProfileMatches
- YelpMatches
- InstagramMatches
- FacebookMatches
- Apple MapsMatches
- Bing PlacesMatches
Consistency check
Does every profile say the same thing?
| Detail | Website | Yelp | |||
|---|---|---|---|---|---|
| Business name | ! | ||||
| Address | ! | ! | |||
| Phone | |||||
| Hours | ! | ! | – | ||
| Category | – | ! | – | ||
| Description | ! | ! | |||
| Website link | – | ! |
Matches!Doesn’t match–Missing
Real problems we've found
- A business listed under the wrong Google category
- A business name stuffed with keywords on Google
- A location with no booking link on its profile
- The same address written three different ways
We give you the exact wording for each profile, or make the updates ourselves with your access.
Answer engine optimization
How do you write a page to be the answer?
Question first, answer right after. Answer engines like Google's answer box, AI Overviews and voice assistants look for a clear question and a direct answer. So we find the questions your customers actually ask and answer each one plainly on your site, with the answer first.
A real example: Salon Bravissimo's haircut article, one of eleven answer-first articles we wrote from the salon's own menu and photos.
1The question is the heading
How much does a haircut cost at Salon Bravissimo?
2The answer comes first
These are starting prices from our menu.
- Sassoon Precision Haircut, Stylist$80 to $89
- Senior Stylist$90 to $99
- Master Stylist$100 to $125
- Devacurl Cutfrom $125
- Men's Clipper Cutfrom $70
3The next questions, answered below
- Why do precision haircut prices differ?
- What is a Devacurl cut, and is it right for me?
- Do you cut men's hair?
What's included
What does an SEO and AI search evaluation include?
Everything we check and fix: 50 checks in ten areas. Every page of your site and every profile that represents your business. Open any group to see the full list.
50checks in
10 areas
10 areas
Research5
- Keyword research for your services and area
- Competitor review: who ranks and why
- What ChatGPT, Google AI Overviews and Perplexity say about you today
- Search Console and Google Analytics baseline
- Your Google Business Profile and reviews
Pages and content5
- Page titles and descriptions for every page
- Headings in the right order
- New service and location pages where they are missing
- Internal links between related pages
- Blog articles built from your own work and real questions
Answers (AEO)5
- The real questions your customers ask, found and listed
- Questions as headings, with the answer in the first sentence
- FAQ sections on service and location pages
- Question-and-answer search data so search engines and AI tools can read your answers
- Answers written for Google’s answer box, AI Overviews and voice assistants
Images5
- Every image retitled
- Alt text written for every image
- Image descriptions
- Converted to WebP and sized for the page
- Unused and duplicate images found and tagged for removal
Search data6
- Business and location data search engines and AI tools read
- Service, price and FAQ data
- Team and author data where it helps
- A summary file for AI tools that read it (llms.txt)
- Search data that links your website to your real profiles
- Clean sitemaps
Google Business Profile, Yelp and social6
- Google Business Profile: name, categories, services, description, hours, photos, booking link and posts
- Yelp listing and its details
- Facebook and Instagram: bio, links, contact details and hours
- Apple Maps and Bing Places
- Other directories that list your business
- How reviews are answered on every platform
Speed and technical6
- Page speed on phones and desktop
- Compressed hero videos and images
- Each page loads only what it needs
- Caching set up and checked
- Redirects and broken links fixed
- Phone layout problems fixed
Indexing and cleanup4
- New pages submitted to Google
- Spam and outdated pages removed from Google
- Pages Google cannot read, found and fixed
- Duplicate and thin pages consolidated
Trust and local4
- Google Business Profile updates and recommendations
- A plan for steady five-star reviews
- The same name, address and phone everywhere
- Real reviews on the pages that need them
Security and tracking4
- Security check and safer server settings
- Form spam protection
- Call, text, booking and form tracking in Google Analytics
- Site email set up so messages don’t land in spam
The plan
What do you get after the review?
A clear plan, in order of impact, and the fixes you choose. After the review we put together a plain-language plan: what we found, why it matters and what we recommend fixing first. Once you approve it, we start on the fixes and changes you selected, and every finished item shows on your live hours report.
- What we found, explained without the jargon
- Recommended fixes, in order of impact, with an upfront estimate of the hours
- Quick wins we can finish right away, and bigger changes to plan for
- Google Business Profile and listing updates, marked for your OK, since they are your accounts
- Nothing changes on your site or listings until you approve it
Fix list · Salon Bravissimo7 of 9 done
- A1Remove about 80 spam pages from Google, left by an old form toolIndexingDone
- B1Repair the business data search engines read, one entry per salonSearch dataDone
- C1Write titles and descriptions for 11 pages that had nonePagesDone
- C4Retitle and describe all 135 imagesImagesDone
- D2Build a page for each of the three locationsPagesDone
- E6Load only the hero video each device showsSpeedDone
- X8Track calls, texts and bookings in Google AnalyticsTrackingDone
- G1Use one consistent business name on all three Google Business ProfilesListingsYour OK
- G2Add a booking link to the Folsom Google Business ProfileListingsYour OK
One client, by the numbers
What does a full update look like?
Here is Salon Bravissimo's, from October 2026. Three locations, every stylist and every service, rebuilt for search.
45new pages, including one for each of the 33 stylists
135images retitled and described
77services with prices in search data
65%smaller hero videos
25×lighter Instagram feed, built in-house
#1ChatGPT's pick for best salon in Sacramento
Hero videos, before and after
Before
9.2 MB
After
3.2 MB
Salon Bravissimo, October 2026. Visit the live site
Case studies
Which clients do AI tools recommend?
Clients AI search recommends, as of October 2026. Each case study shows what we changed and the answers we captured.
ChatGPT #1 pick
California RV Glass
Mobile RV glass repair · Carmichael & Sacramento
A new website and SEO for a mobile RV glass specialist. ChatGPT's first choice for RV glass replacement in the Carmichael and Sacramento area, October 2026.
Visit the live site
ChatGPT #1 pick
Salon Bravissimo
Hair salon group · Sacramento & Folsom
Three locations, 33 stylist pages and a full search update. ChatGPT's #1 pick for best salon in Sacramento, October 2026.
Visit the live site
ChatGPT #1 pick
Hair By Behnaz
Hair stylist · Sacramento
A stylist's site evaluated and fixed, with a blog built from her own work. ChatGPT's top pick for the best bob haircut in Sacramento, October 2026.
Visit the live site
ChatGPT top choice
Visible Auto Lab
Custom car shop · Charlotte
Service pages, search data and local work for a custom car shop. A top ChatGPT choice for starlight headliners in Charlotte, October 2026.
Visit the live site
Pricing
How much do SEO and AI search services cost?
$75 an hour, or less with prepaid blocks. No monthly contract. A typical evaluation and fixes take 10 to 20 hours, depending on the size of your site, and most projects are completed within 2 to 3 days of starting. Prepaid hours never expire, and every task shows on your live report as it's done.
Pay as you go
$75/ hour
Billed for the hours used, 2‑hour minimum.
10‑hour block
$550$55 / hour
Enough for a full evaluation.
Recommended
20‑hour block
$800$40 / hour
The evaluation plus the first fixes.
Straight talk
What can't anyone promise?
A #1 spot on Google, or a mention in ChatGPT. Anyone who guarantees either is guessing. Search engines and AI tools decide for themselves. Here is the honest split.
No one can promise
- A #1 spot on Google
- A mention in ChatGPT or any AI tool
- Results by a set date
- That rankings never change
We do promise
- Every issue found and explained
- Every fix done properly and checked
- Honest reports on what changed
- You pay only for the hours used
Questions
Straight answers.
The questions small business owners ask us most about SEO and AI search optimization.
Updated
Can you get my business recommended by ChatGPT?
No one can guarantee what ChatGPT or any AI tool will say. What we can do is make sure your site gives them clear, accurate, well-organized information about who you are and what you offer, and fix whatever stands in the way. For Salon Bravissimo, Hair By Behnaz and Visible Auto Lab, that work was followed by ChatGPT naming them for their most important searches.
What is the difference between SEO, AEO and AI search?
SEO (search engine optimization) helps your pages rank in Google’s results. AEO (answer engine optimization) makes your site give clear, direct answers, so Google’s answer box, AI Overviews and voice assistants can show your answer itself. AI search optimization is the work that helps tools like ChatGPT and Perplexity name or recommend your business in their answers, sometimes called GEO (generative engine optimization). They build on each other, and we work on all three at once.
Why do my Google Business Profile and social pages matter for SEO and AI search?
Google and AI tools don’t only read your website. They compare what your website, Google Business Profile, Yelp, Facebook, Instagram and other listings say about you. When your name, address, phone, hours, categories and description match everywhere, it is easier for them to trust and recommend you. When they disagree, it works against you. We review every profile and tell you exactly what to change, or make the updates ourselves with your access.
How do you measure AI visibility?
Before we start, we ask ChatGPT, Google AI Overviews and Perplexity the questions your customers ask and save each answer with its date. We ask the same questions again over time, alongside your rankings, clicks and traffic in Google Search Console and Google Analytics, so you can see what changed and when.
How long until I see results?
Most projects are completed within 2 to 3 days of starting, and fixes go live as soon as you approve them. As soon as the work is done, we submit every updated page to Google Search Console so Google recrawls and indexes it as quickly as possible. Then we measure the results over the next few weeks to 90 days, checking rankings, traffic and AI answers and showing you what changed. Google usually picks up changes within days to a few weeks; AI tools can take longer because they update on their own schedules.
Is this a monthly contract?
No. You pay by the hour or prepay a block of hours, and unused hours never expire. A typical evaluation and fixes take 10 to 20 hours, depending on the size of your site, and every task shows on your live hours report as it is done.
Can you work on a site you didn’t build?
Absolutely. We’ve been building websites from scratch for almost 30 years, with expert knowledge of HTML, CSS, WordPress, Elementor, plugin development, Shopify and more. The evaluation tells you what needs fixing whoever built the site, and we can make the fixes or hand the list to your developer. If a new site makes more sense, see web design.
Do you work with businesses outside Sacramento?
Yes. We’re a remote studio working with small businesses across the United States and around the world. Your free consultation, the work itself and your live report all happen online, so distance never slows anything down. And because search is local, we optimize for the cities and neighborhoods where your customers are actually searching, wherever that is.
Do I still need regular SEO?
Yes. AI tools lean on the same signals Google does, so solid SEO is the base for AI search. We treat them as one job.
Get started
See where your site stands.
Two minutes to tell us about your site. One free conversation. A clear plan, and most fixes done in days.
- 1Tell us about your siteA few quick questions, about two minutes
- 2Free consultationWe talk through your goals and what we'd look at
- 3Your plan, in hoursClear and upfront, then the work starts